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High-performance websites built properly for business
I build fast, reliable, and scalable websites for small businesses ready to grow, engineered from the ground-up. As a software engineer first, I focus on creating systems that are robust beneath the surface, not just visually appealing, but designed to scale with your business.
Based in Newark and Lincolnshire, UK.
Recent work I've completed for clients
Shopify 2.0 Migration & B2C Storefront Facelift for Leading Sexual Health Distributor
Shopify
Migration to Shopify 2.0
Custom Theme
This established distributor expanded into direct-to-consumer ecommerce and needed a modern storefront to support their new sales channel. I migrated their site to Shopify 2.0 and delivered a full visual and structural refresh, creating a faster, more scalable platform designed to improve user experience, increase conversions, and support long-term growth.
The new B2C storefront saw significant growth, with monthly revenue increasing by over 5× following launch.
Retailer Full Ecommerce Migration from BigCommerce to Shopify
Shopify
New Website Build
Professional Data Migration
This project involved a full platform migration, including the secure transfer of all products, customers, order history, and media assets. I delivered a modern Shopify storefront designed to improve performance, simplify management, and support continued ecommerce growth.
This client’s marketing team have since been able to independently create and manage content using Shopify’s flexible theme editor, reducing reliance on developer support and significantly improving their ability to launch campaigns and site updates, something they found brittle and difficult with BigCommerce.
WordPress UX Refresh & Conversion-Focused Improvements for Holiday Lodge Resort
WordPress
Website Enhancements
Ongoing Support
I modernised key areas of the resort’s website, introducing improved typography, enhanced hero sections, and new call-to-action components designed to improve usability and increase enquiries.
The client required a flexible, budget-friendly approach that allows them to continuously refine and improve their website as their business evolves, without the need for a full rebuild.
Platforms I specialise in
Shopify Developer
Professional Shopify development
I build custom Shopify stores built for growth and reliability, making use of the full Shopify ecosystem from advanced visually appealing sections to seamless integrations with modern payment methods such as Buy Now, Pay Later
WordPress Developer
High-performance WordPress development built for scale
Avoiding fragile plugin-heavy builds, I instead build fast, reliable WordPress websites engineered for performance and long-term maintainability. With fully custom themes, I focus on creating robust, maintainable website and back-office solutions designed to scale with your business.
.NET and Laravel
Custom Application Development with C# .NET and PHP Laravel
I develop bespoke applications and backend systems using .NET and Laravel, with a strong focus on clean architecture, performance, and maintainability. Experienced working alongside agencies, I deliver reliable, well-structured code that integrates seamlessly with existing systems.